Meta officially allows you to have more than one Facebook profile

Meta announced on Thursday that Facebook users can now have multiple profiles, with the aim of helping them separate personal and professional life.

“Whether you’re new to Facebook or a long-time user, you may want to keep your personal and professional relationships separate, or you may want to keep one profile associated with a community you’re a part of, and another profile for friends only,” the tech giant said in a blog post.

Meta believes that creating multiple profiles allows users to organize the people they share content with: “Think of one profile to see the food you love and another to keep up with your friends and family,” she said.

While the social network already offers controls that allow users to choose which audience to share content with, last year I began experimenting with the multi-profile feature.

She said people who tried the feature found that clearer organization of friends, groups, and interests helps them feel very free to interact with the audience they believe is the most important.

Photo and video sharing service, Instagram, also owned by Meta, offers segregated accounts by interest, and now this feature is available to Facebook users around the world from today and will continue to launch over the next few months.

As for how the new feature works, Meta said users can choose a name and have a user account for up to 4 additional profiles. They can easily switch between profiles without having to log in every time.

Meta warned that some Facebook features, such as dating, marketplace, professional status, and payments, won’t be available for additional profiles.

“Initially, messaging will be available within the Facebook app and on the web for additional profiles. We plan to expand Messenger’s support for additional profiles in the coming months.”

Additional profile settings are automatically set to default, as privacy and notification settings don’t move between files, and some settings are managed separately for each profile, such as choosing who can see posts or can send friend requests.

However, Meta forces everyone to use the real name in the main profile, and additional files can have any name, noting that no other user can be impersonated.


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